Blog, business cards

5 Tips for Effective Business Card Design

BC_Carcyn

Use both sides

Business cards have two sides. With two-sided cards, you have an opportunity to offer something of value on one side – a list of tips, an offer for a free e-newsletter, a coupon.

Be consistent in your branding

Every interaction and every promotional piece communicates something about your company. Make sure your business card design supports and builds upon your existing brand identity.

Use images

You may want to consider including a picture of you or your product to personalize the business card or to offer a reminder to the contact.

Grab people with copy

Business cards offer an opportunity to make a short and powerful statement about your company, your products, or your services.

 Leave a little space to write

You can make a big impression by writing your home and/or cell phone numbers on the card when you want to really add a personal touch to an interaction.